Hello. Today’s new Emart24 burger menu is Chef Choi Hyun-seok’s Truffle Mushroom Double Burger, created with his special touch as part of an ongoing collaboration. Around October, Emart24 introduced a Double Burger lineup with a slightly more premium feel. Today, they’ve released a new item in that lineup featuring a recipe developed by Chef Choi Hyun-seok. Let’s take a look at what it’s like.

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Copyright PAKOC https://pakoc.netTruffle Mushroom Double Burger price and features
These days, truffle is a big trend in the burger market, so it feels like nearly every franchise has tried it at least once. Lotteria is the exception, though. Emart24 may be a convenience store, but to keep up with the trend, they’ve launched a convenience-store-style truffle burger this time. And “Truffle Mushroom,” too. This is clearly aimed at Burger King. The price is 4,700 won.

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Copyright PAKOC https://pakoc.netGiven the name, this menu includes not only “truffle flavor” but also shiitake mushrooms and button mushrooms. The total weight is 230g, and it has 693 kcal, with sodium at about 76% of the recommended daily intake. For the price, the portion size and calories don’t feel lacking.

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Copyright PAKOC https://pakoc.net
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Copyright PAKOC https://pakoc.netTruffle Mushroom Double Burger contents
Let’s take a look at what’s inside. One of the features of this Emart24 Double Burger is its plastic packaging, which gets less squashed than the typical convenience-store burgers wrapped in plastic film. Haha. I heated it in the microwave right away to melt the cheese and take a closer look.

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Copyright PAKOC https://pakoc.net
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Copyright PAKOC https://pakoc.netWith the slice cheese melted thickly, the visuals definitely pop a bit more. You can also see the white truffle cream sauce and the meat juices coming through.

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Copyright PAKOC https://pakoc.netSurprisingly, from the side it doesn’t look much different from a typical franchise double cheeseburger. It also seems like they considered that to some extent from the start.

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Copyright PAKOC https://pakoc.net
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Copyright PAKOC https://pakoc.netNow, let’s cut it in half and look at the details. They say the pork and beef used in the patties are domestically sourced. From the top, it goes: truffle cream sauce, patty, slice cheese, sauce again, and patty, with a bit of mushroom included as well. There’s also onion in the middle.

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Copyright PAKOC https://pakoc.net
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Copyright PAKOC https://pakoc.netThe truffle cream sauce is said to include truffle flavor, shiitake mushrooms, button mushrooms, and more. The overall concept seems influenced by Burger King’s Truffle Mushroom Whopper. Ideally, you’d want to add plenty of real mushrooms, but at a convenience-store level that’s understandably difficult. Still, the fact that they’re using truffle aroma even in a convenience-store burger shows just how much of a trend it is.

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Copyright PAKOC https://pakoc.netHow the Truffle Mushroom Double Burger tastes
Now, let’s get to the taste. First, the burger patties themselves weren’t very different from other double burgers I’ve had before. They’re made with a balanced mix that includes pork fat, so you get a decent amount of juiciness, and it feels different from cheaper patties that are heavy on fillers.

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Copyright PAKOC https://pakoc.net
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Copyright PAKOC https://pakoc.netThe truffle aroma itself isn’t as strong as you might expect. With Burger King’s menu, the truffle aroma tended to overpower the other ingredients, but with this one, the meat flavor actually came through more strongly.

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Copyright PAKOC https://pakoc.netPartly because the truffle aroma isn’t intense, and also because it has two patties plus slice cheese, it felt like a cheeseburger with a touch of truffle added. Some people may actually prefer it that way.


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Copyright PAKOC https://pakoc.netThat said, it’s still a convenience-store burger. Even if there are differences by store, when you compare it directly with products from dedicated burger franchises, it’s bound to feel a bit lacking, and the patty quality is no exception.

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Copyright PAKOC https://pakoc.netStill, taking that into account and considering the value for money, it was a pretty solid meal that leaves you reasonably full. With two patties, it feels substantial, and I was full after just one. The flavor was also easy to like. Haha.

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Copyright PAKOC https://pakoc.net
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Copyright PAKOC https://pakoc.netConvenience-store burgers have improved a lot lately, so I’ve been reviewing the new releases that stand out in particular. Just like the previous Emart24 Double Burger series, I enjoyed this one quite a bit as well. What do you think? It’s quietly more than good enough to be worth trying.

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Copyright PAKOC https://pakoc.netimage sources
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