Emart24 Ham Ssam Neobiani Bulgogi Review [Korean Food]

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Emart24 has a meat-focused lunch box line called Yukha Wonchik, the Korean term for the “5W1H” principle. The newest addition to the line is the Ham Ssam Neobiani & Gochujang Bulgogi set meal. It packs sweet neobiani (a soy-marinated grilled meat dish) and spicy gochujang bulgogi into one box. A wide layer of ham spreads over the rice, so you can eat it like a ham ssam (a ham wrap). Curious what’s inside? Let’s take a look.

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📋 At a Glance

• Product: Yukha Wonchik Ham Ssam Neobiani & Gochujang Bulgogi
• Brand: Emart24
• Price: 5,500 won
• Weight and calories: 352 g · 659 kcal · sodium at 56% of the daily recommended intake
• Cooking: 1 minute 30 seconds to 1 minute 40 seconds in a 1,000W microwave
• Main components: gochujang bulgogi, neobiani, stir-fried kimchi, stir-fried potato, stir-fried garlic scapes + rice topped with a wide layer of ham (six sides counting the ham ssam)
• Verdict: ★4.0 — sweet neobiani and spicy gochujang bulgogi balance each other in a filling meat box in the 5,000-won range.

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Ham Ssam Neobiani & Gochujang Bulgogi: Price and Highlights

This box arrived as the line added its ham ssam lunch boxes. You may remember that I reviewed the Ham Ssam Whole Garlic Jeyuk & Tongtong Soya not long ago. Ha. This one launched on the concept of tastier meals made with fresh, chilled marinated Korean pork. Emart24 lunch boxes switched their main pork from frozen meat to domestic chilled Korean pork this year. That means the gochujang bulgogi counts as chilled meat too. The price is 5,500 won.

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Most Yukha Wonchik boxes sit around 5,500 won, so this is a standard price within the series. With two meat mains plus ham, the meat share is high even among convenience store lunch boxes, which makes the price feel reasonable. The box weighs 352 g in total with 659 kcal. Sodium is lower than I expected, at 56% of the daily recommended intake. For heating, the instructions are 1 minute 30 seconds to 1 minute 40 seconds in a 1,000W microwave.

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What’s in the Box

Let’s go through the composition. For the price, the lineup is quite generous right from the start. The top-left compartment holds the gochujang bulgogi, with the neobiani right below it. Three small side compartments sit on the right, and the wide compartment at the bottom holds rice topped with ham. Counting the ham ssam, that makes six sides in total.

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The Mains: Gochujang Bulgogi and Neobiani

First, the gochujang bulgogi. The red marinade coats the meat evenly, and chopped scallions on top add a bright touch of color. There seem to be some onions in it too, and overall it is a bulgogi dish with a fairly high meat content. The portion looks about right for a lunch box with this many sides.

Below it, the neobiani comes as one large, flat rectangular piece. A glossy dark brown soy marinade coats the surface, and the grill-like texture lines make it look quite appetizing. It’s big enough to nearly fill its whole compartment.

Easygoing Sides and the Ham-Topped Rice

The side compartments hold stir-fried kimchi, stir-fried shredded potato, and stir-fried garlic scapes. Since both meat mains are heavily seasoned, crisp and mild sides make a good choice for balance.

The highlight of this box is the rice compartment: white rice topped with a wide layer of pinkish ham. The ham is thin, but it spreads wide enough to cover the whole rice compartment. That makes it easy to wrap the meat in it or scoop it up together with the rice.

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Taken together, you get three kinds of meat flavor: sweet neobiani, spicy gochujang bulgogi, and salty ham. Kimchi, potato, and garlic scapes sit in between to support them, so think of it as a meat-focused set meal. The portion also looks fairly big, so it should make a satisfying meal.

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Taste Test: Do the Two Meats Pair Well?

Time to dig in. I heated the box in the microwave and opened the lid. The smell of the gochujang seasoning and the sweet aroma of the soy neobiani rose up together. I started by cutting off a piece of the neobiani.

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Sweet Neobiani Meets Spicy Gochujang Bulgogi

The neobiani is richly soaked in a sweet, soy-based marinade, giving it a tteokgalbi-like feel (a Korean grilled meat patty). It’s slightly chewy on the outside and moist inside, and cut into bite-size pieces it went perfectly with rice. Alternating with the spicy gochujang bulgogi kept the flavors from getting dull, and bouncing between sweet-salty and spicy was fun.

Next, the gochujang bulgogi. The sweet-and-spicy gochujang marinade soaks well into the meat, so it’s the kind of dish that makes you want rice right away. The heat is mild enough not to be a burden, and perhaps because it’s chilled meat, it was tender rather than dry. Since it isn’t a ready-made sauce, the savory depth was quite good too.

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The Sides and the Ham

As for the sides, the stir-fried kimchi cuts the richness of the meat, while the stir-fried potato and garlic scapes add a crisp texture. They worked well as palate cleansers along the way. Past the midpoint, the heavily seasoned mains made the saltiness build up a little. Still, a glass of water was enough to get through the whole box.

The ham is layered thinly, so it doesn’t have a big presence. Even so, scooping it up with rice adds a salty note, and the best part is that it doesn’t feel like eating plain rice. Ha.

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Final Verdict: Two Meat Dishes That Complement Each Other

Personally, I found that the neobiani and gochujang bulgogi balanced each other’s flavors well, so this should satisfy anyone who loves meat sides. I’d recommend it to people who want two meat dishes in one box and those who like sweet neobiani. It also suits anyone looking for a filling meat lunch box in the 5,000-won range. For visitors to Korea, it’s a handy way to try two Korean meat dishes with a ham-wrap twist.

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Emart24 moved its lunch box pork from frozen meat to domestic chilled Korean pork. For more, see this (Korean source) ET News report on Emart24 lunch boxes moving to chilled Korean pork.

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Frequently Asked Questions

Q. How much is the Emart24 Yukha Wonchik Ham Ssam Neobiani & Gochujang Bulgogi box?

It costs 5,500 won. The box weighs 352 g and has 659 kcal, with sodium at 56% of the daily recommended intake. Most of the Yukha Wonchik lineup sits around 5,500 won, so that is the series standard.

Q. What does the box taste like?

Sweet and savory, with a mild spicy kick on the side. The neobiani is soaked in a sweet soy marinade, chewy outside and moist inside. The gochujang bulgogi is gently spicy and tender. Toward the end the saltiness builds up a little, so a glass of water helps.

Q. How long do you microwave it?

For 1 minute 30 seconds to 1 minute 40 seconds in a 1,000W microwave. That is the heating time given for this box.